The Project: Detail logo.

Project: Detail

Redesigning an incomplete and outdated website to boost lead generation and sales

What we did

Project: Detail suffered from an incomplete and outdated website which took a toll on their lead generation and held them back from potential customers and service opportunities. Therefore, our goal was to help build an all-new, custom website that suited their needs and one which resonated with customers looking for marine and/or automotive detailing services.

Using a very collaborating approach we built a website that focused on turning prospects and visitors into leads and potential customers for their business. Prior, the website was outdated, very basic in design or quality, and lacked enough information that would help solidify the brand's reputation for those searching the brand out. In other words, it left potential prospects looking for more than what was available to them on the website.

With their new site, Project: Detail now represents itself as a clean, professional, and modern brand—all character traits of the business, its owner, and its hardworking, dedicated team. Additionally, they see more leads generated through their website than ever before and can feel confident that their website truly showcases their level of professionalism and commitment to the craft.


Based in Grand Haven, Michigan, Project: Detail began serving West Michigan in 2016. Since then they have been hard at work perfecting the process of marine and automotive detailing so that they can provide their customers with the highest-quality and most professional service possible.



Website design

Website hosting

Logo design

Website management

Get in touch

Let's start something awesome together.

Whether you have questions or want to start something awesome together, we're here to help. Send us a message to learn how we can help your small business grow.